Small Business Finance Coach for Women | The CFO Mom
12-Week Financial Coaching Program

For women who are tired of making money and still feeling behind. One focus a week. No overwhelm — just forward movement.

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Every week has one focus.

Same day, same time. 60–75 minutes of teaching, coaching, and a clear action plan to carry you forward.

12
Weeks of focused financial coaching
5
Beta spots available right now
3
Phases from messy to confident CEO
1
Thing to do before the next call
5 min
Grounding
"Where are you at this week?"
15–20 min
Teaching
One focused topic. Nothing more.
30–40 min
Coaching
Real situations, real numbers.
5 min
Action Plan
"Here's what you do before next week."

Three phases. Twelve weeks.

Each phase builds on the last — from understanding your numbers to paying yourself like a CEO.

Phase 1 · Weeks 1–4
This is where the fog lifts.

Clean & Understand

You can't fix what you can't see. These four weeks are about getting honest, getting organized, and realizing exactly where you stand.

1
Clean Financial Foundation
Teaching
Why your finances feel messy — and the power of separation.
Action Steps
  • Open a business bank account if needed
  • Separate personal and business finances
  • Set up your Weekly Tracker
Coaching Focus
Reviewing your current setup
2
Know Your Numbers
Teaching
The 3 numbers that matter: Income, Expenses, Profit.
Action Steps
  • Track a full week of income and expenses
  • Calculate your profit
Coaching Focus
"I didn't realize I wasn't profitable"
3
Where Your Money Is Going
Teaching
Expense awareness without guilt — seeing clearly changes everything.
Action Steps
  • Categorize your expenses
  • Identify 2–3 unnecessary costs
Coaching Focus
Subscription cleanup & emotional spending
4
Truth Week
Teaching
Facing your numbers without fear. This week is powerful — and transformative.
Action Steps
  • Build your full monthly snapshot
  • Get clear on revenue vs profit
Coaching Focus
Mindset shifts around money
Phase 2 · Weeks 5–8
Now we start building strength.

Fix & Stabilize

Pricing corrections, stopping the feast/famine cycle, and building the kind of income consistency you've been craving.

5
Fix Your Pricing
Teaching
Why you're undercharging — and simple corrections to close the gap.
Action Steps
  • Adjust at least one offer
  • Identify your profit gaps
Coaching Focus
"Am I charging enough?"
6
Stop the Feast/Famine Cycle
Teaching
Why income feels inconsistent — and how to change the pattern for good.
Action Steps
  • Identify all your income sources
  • Focus on what actually converts
Coaching Focus
Simplifying your offers
7
Clean Cash Flow Leaks
Teaching
Where money quietly disappears — and how to stop it.
Action Steps
  • Reduce or eliminate 1–2 expenses
  • Adjust spending habits
Coaching Focus
Lifestyle vs business spending
8
Build Stability
Teaching
Developing a predictable income mindset — because consistency is built, not found.
Action Steps
  • Create a simple monthly revenue goal
  • Align your offers with that goal
Coaching Focus
"How do I make this consistent?"
Phase 3 · Weeks 9–12
This is where she becomes the CEO.

Pay & Lead

Paying yourself consistently, making decisions with confidence, and building the financial habits that sustain your business long-term.

9
Pay Yourself First
Teaching
Why you haven't paid yourself — and why that changes this week.
Action Steps
  • Calculate your owner pay
  • Make your first transfer (even small)
Coaching Focus
Fear around taking money out
10
Build Your Pay System
Teaching
Consistency over perfection — building a rhythm that holds even when income fluctuates.
Action Steps
  • Set percentages for pay, taxes, and business
  • Create a weekly financial rhythm
Coaching Focus
"What if my income fluctuates?"
11
CEO Thinking
Teaching
Stop reacting. Start leading. This is the mindset shift that changes your entire business.
Action Steps
  • Build a weekly decision-making habit
  • Review your numbers before every major decision
Coaching Focus
Real decisions, real numbers
12
Sustain & Scale
Teaching
Keeping this going long-term — locking in everything you've built over 12 weeks.
Action Steps
  • Lock in your weekly financial routine
  • Set your next 90-day financial goal
Coaching Focus
Future planning & next steps
Who This Is For

"I'm looking for a small group of women who are tired of making money — but still feeling behind."

  • you don't know your numbers…
  • you're not paying yourself…
  • your business feels messy behind the scenes…

I'm going to walk you through fixing it — step by step. Not just teaching you. Helping you actually implement it.

I'm Ready — Book My Spot

Everything you need.
Nothing you don't.

Weekly live call
60–75 min, same day and time every week. No reschedule chaos.
Voxer / Slack support
Ongoing access between calls for questions and accountability.
Financial templates
Weekly tracker and ready-to-use tools — no building from scratch.
Call recordings
Revisit any session on your schedule — nothing gets lost.
Weekly checklist PDF
Simple next steps to keep you moving between calls.

Beta pricing. Real results.

This is the beta round — lower investment, direct access to me, and your feedback shapes the final program.

Beta Offer · 5 Spots Only
$1,000
$1,500
12 weeks · payment plans available
  • 12 weekly live coaching calls (60–75 min each)
  • Voxer or Slack support between every call
  • All financial templates and tools included
  • Call recordings you keep forever
  • Weekly checklist PDF every week
  • Direct access during beta — before prices increase
Apply for Your Spot
Payment plans available · spots fill quickly